0 items

No products in the cart.

The great Facebook messaging merger: what this means for marketing

Editorial photo credit: BigTunaOnline / Shutterstock.com

Few campgrounds that we work with have begun to take advantage of the marketing power of live chat. You might answer private messages on your Facebook page, which is essentially the same thing as Facebook Messenger, but you are waiting for people to come to you in that scenario.

We’ll be publishing an article soon that focuses on how you can take advantage of live chat for your RV park, but the key first benefit is better customer service. There is still a hesitancy on the part of campground owners to embrace social media for your campground and all the instant communication tools that come with it.

Simply being available for your customers where they want to ask questions, and doing that in a way that doesn’t cause an undue burden, is pretty powerful. We already live in an age where embracing the simplest piece of technology can give you a large advantage over your competition.

Now, Facebook is looking at ways to integrate all that messaging together. What that means for campgrounds is that you’ll likely be able to provide customer service across all the platforms owned by Facebook without having multiple different applications on your phone. Better for you and better for the customer.

Twenty-seven years ago, a 16-year-old boy and his mother left the small town of Fastiv in Ukraine for a better life. Food stamps kept the duo from hunger as they worked around the clock as cleaners. Growing up in a Soviet state, Jan Koum knew what it meant to […]

Campground Marketing Ideas

Google Q&A For Campgrounds

When you run a campground or RV park, social media may not be one of your top priorities. You may encounter people every season who ...
Read More →
Campground SEO

Cybersecurity in SEO: How website security affects SEO performance

Website security, or the lack of it, can directly impact the SEO performance of your campground. Find out why it's getting more important by the ...
Read More →
Reputation Management

Digital Customer Service For Your RV Park

Customer service is vital to the success of your campground. It's no longer just on the phone or via email, though. Now it is on ...
Read More →
Campground Marketing Ideas

The Future of Voice Search for Your Campground

For nearly two decades people have been optimizing their campground websites for search. As voice search becomes more widely used, everything will change.
Read More →

Share this post with your friends